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Services, at Your Service

Services, at Your Service

FAQ

I'M A TREE IN THE WOODS. Should I HIRE AN AD AGENCY?

Good advertising is a great way to share your enthusiasm for what you do. To be most effective, it needs to reflect your brand distinction, in your brand voice. To be most impactful, it must make people feel something, make them think, bring joy or provide inspiration. We do advertising and we like good advertising. So, yes, we wood (haha) recommend hiring an ad agency.

HOW LONG WOULD IT TAKE TO BUILD A WEBSITE? SHOULD I MULtiply what you tell me by three ?

As with any project, the timeframe depends on the degree of difficulty. For example, a fairly straightforward WordPress website might take two weeks while a more complex, e-commerce website with custom code could take a few months.  That said, we stay in close communication with clients throughout every stage of a website build and work to deliver on deadline.

IS SEO DEAD? BECAUSE I'd LIKE TO KNOW WHEN MY WEBSITE IS GOING TO BE #1.

According to the internet hive mind, SEO has been declared dead numerous times over the years, only to turn up  resurrected, like a Game of Thrones character  – looking about the same, but behaving just a little differently.

Two key aspects to SEO have never changed:
• People still use online search.
• You’d like to be #1 for search queries pertinent to your brand.

If you use your online brand presence to provide pertinent, informative and compelling content to website visitors, Page 1, Position 1 just might happen.

Start by building a following. Build a following and you’ll have a shot at being popular. Become a popular website people love and the search engines might show you some love. 

SHOULD I BE ON SOCIAL MEDIA? WOULD YOU BE MY FRIEND?

First of all, we would be honored to be your friend!

Now let’s talk about your prescient use of the word, “I.”

There’s “I” (You, The Human) and “I” (You, The Brand). Both can like/dislike social media, but You, The Brand needs to be especially smart about using the various platforms.

When used most effectively, social media provides You, The Brand an opportunity to interact with  your fans and most loyal customers, get feedback and share insight in real time.

Burgundy Group can help your two Yous make an informed decision. Let’s sit down and define what your relationship(s) with social media will be. Perhaps, we’ll find one you “Like.” 

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